There are many things to consider when purchasing new floors for your home. The first little nugget has to do with pricing. It is important that when you are comparing estimates for your purchase that you are comparing "apples to apples". Most types of floor covering are priced by the square foot such as hardwood, laminate, tile, luxury vinyl plank/tile & VCT, while carpet and vinyl are priced by the square yard.
Many mass merchants will price carpet and sheet vinyl by the square foot in order to dupe the customer into thinking they are getting a better deal. The simplest way to compare is to ask how the item is priced and if it is priced by the square yard, then simply divide your quote by 9 and you have your price per square foot.
Another strategy by those corporate guys is to offer installation for $99 or even for free. Well, we all know that nothing is free. If you are offered this type of "deal", then be sure to compare the price of your materials with those of one of your other estimates. You'll likely find out why the installation was so cheap. Speaking of cheap installation, those same companies that offer you such a great deal on your install also bid out your job to a list of installers that may or may not have the experience or credibility you would expect for your money.